What is Hyundai Genesis’ Face Connect Technology?

Imaging using your face to unlock your car. The Jetsons have officially arrived.

GENESIS GV60 exterior
GENESIS GV60 exterior

In an age where convenience and personalization are paramount, Hyundai Genesis has introduced a groundbreaking feature that merges both with impeccable elegance: Face Connect technology. This innovative system, designed for the Genesis GV60 crossover, represents a leap forward in vehicle security and personalization, making the futuristic dream of keyless, personalized car access a reality today.

Face Connect is not just about unlocking your vehicle without a key; it’s a comprehensive system that recognizes the driver’s face to lock or unlock the doors seamlessly. But the marvel doesn’t stop there. Upon recognizing the driver, Face Connect adjusts the Head-Up-Display (HUD), driver’s seat, steering wheel, side mirrors, and infotainment settings to match the driver’s customized preferences. This technology ensures that every drive is tailored to the driver’s liking, from the moment they approach the vehicle.

Key Features of Face Connect:

Genesis shows how to use Face Connect
  • Facial Recognition Unlocking: Using a near-infrared (NIR) camera located in the door pillar, Face Connect can identify the driver’s face, allowing access without a physical key or smartphone. This feature not only enhances security but also adds a layer of convenience unparalleled in the automotive industry.
  • Customizable Settings: Once the system recognizes the driver, it automatically adjusts various settings inside the car based on the driver’s pre-set preferences. This includes adjustments to the seating position, mirrors, steering wheel, and even the infotainment system, ensuring a driving experience that feels uniquely tailored.
  • Multiple Driver Profiles: Face Connect can store up to three different driver profiles, making it perfect for shared vehicles. Each profile retains its custom settings, ensuring that every driver enjoys their personalized driving environment.
  • Enhanced Security: The use of NIR technology means that Face Connect is not easily fooled by photographs or masks, offering an additional layer of security to Genesis owners.
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The Genesis GV60 and Face Connect:

The Genesis GV60 is the first model to feature this pioneering technology. As a luxury electric crossover, the GV60 embodies the fusion of advanced technology with premium comfort and performance. The addition of Face Connect technology is a testament to Genesis’ commitment to innovation and customer satisfaction. For more details on the GV60 and its features, including Face Connect, visit Genesis’ official page.


Hyundai Genesis’ Face Connect technology is more than just a novel feature; it’s a glimpse into the future of automotive personalization and security. By combining advanced facial recognition technology with customizable vehicle settings, Genesis is setting a new standard for what drivers can expect from their vehicles.

Whether it’s the ease of access, the personalized driving experience, or the enhanced security, Face Connect adds a new level of convenience and luxury to every drive. As technology continues to evolve, it’s clear that Genesis is leading the way in integrating these advancements into their vehicles, making every journey more personal and secure.

The introduction of Face Connect by Genesis can be a game-changer in the automotive world, blending cutting-edge technology with unparalleled convenience and personalization. It’s not just about the car recognizing its owner; it’s about the car welcoming them into a personalized driving experience.